ARCTIC MONKEYS - WHATEVER PEOPLE SAY I AM, THAT IS WHAT I M NOT

Forming in 2002, Arctic Monkeys frequently gave away free demo CDs to fans at gigs, which resulted in them uploading the band's music to social media sites. As attention towards them continued to grow, the band eventually garnered great demand from fans, the press and the music industry. Several of the album's tracks had been released for free via the Internet in late 2004, which consolidated on the unofficial Beneath the Boardwalk compilation. Musically, Whatever People Say I Am, That's What I'm Not features indie rock, garage rock, post-punk revival, punk rock, and alternative rock. Its thematic content has been likened to a concept, generally concerning British nightlife, including lyricism surrounding clubbing and pub culture, and romance from the perspective of young Northerners (inhabitants of Northern England).